CRM & Loyalty

Live: Loyalty Strategy Masterclass

Join a live, interactive masterclass where we design a loyalty strategy end-to-end: tiers, rewards, lifecycle and the measurement framework that keeps a programme honest. Sessions are streamed live and recorded into your curriculum for replay.

Intermediate 3 lessons 1 quizzes 2h total

Taught by Paul Lenaghan

CRM Lead, MSET

Skills you’ll gain

Loyalty DesignSegmentationLifecycleMeasurement

₹12,999₹19,99935% off

Launch cohort · limited time

3 on-demand lessons
1 knowledge quiz
Lifetime access, self-paced
Certificate on completion

Try the first lesson free before you enrol.

Live course

Next live session: Wed 17 Jun, 05:26. You’ll watch it right here.

Curriculum

2 modules · 3 lessons · 2h of content

Module 1

Live Session 1 — Foundations

2 lessons · quiz

1Welcome & what to expectFree8m
2Designing reward tiers (live)45m
Module quiz1 Q

Module 2

Live Session 2 — Measurement

1 lessons

1KPIs that matter (live)40m

Career outcomes

Roles this course helps you move into in the Indian job market, with typical salary ranges by city. Ranges are indicative and scale with experience.

Loyalty Manager

Growing

DubaiAED 18–30k/mo

LPA = lakhs per annum. Salary figures are indicative, based on current Indian market trends, and not a guarantee of employment.

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CRM & Loyalty

Ready to start learning?

Join Live: Loyalty Strategy Masterclass and build job-ready skills, taught by Paul Lenaghan.